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Sales Managers vs Marketing Managers

Median pay is about $19k higher for Marketing Managers. Both usually start with the same education: bachelor's.

marks the higher pay or growth. Education, difficulty and the AI rows depend on what you want, so they are not marked.

Sales Managers compared with Marketing Managers: pay, outlook, entry and AI exposure
MeasureSales ManagersMarketing Managers
Pay
Median pay$148,270$166,790, higher
Entry pay 25th percentile$100,360$123,020, higher
Experienced pay 75th percentile$207,340$216,410, higher
Outlook, 2025 to 2035
Projected growth+4.5% Growing fast+6.9% Growing fast, higher
Openings a year47,30034,000
Getting in
Typical educationBachelor'sBachelor's
Difficulty modeled3 / 52.8 / 5
AI
Displacement risk modeledHighHigh
AI exposure modeled, percentile63rd pct82nd pct

Skills

Both lean on the same top skills: active listening, speaking, reading comprehension, critical thinking, monitoring, active learning.

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Pay and outlook: BLS (OEWS 2025, Employment Projections 2025-2035). Skills: O*NET 30.3. Difficulty, displacement risk and AI exposure are modeled estimates. How these numbers are made.